Understanding COIN’s ROI

A CRM software costs money. It is something that might not be considered a need, but it is undoubtedly a want and sometimes, can be the difference between success and failure. So, although you may have been making calls and recording notes for free beforehand, do not count out a CRM software automatically. There are several variables that come into play after purchasing that can change the outcome such as employee buy-in, configurations, and thorough, accurate data entry. But, if done properly, the return on investment (ROI) for a CRM solution can be endless.

While there are many ways this can happen, let’s look at three of the biggest guaranteed ROI features of COIN.

1: COIN's ROI driven Analytics

COIN is integrated with savvy analytical feature that predicts the future of your business.

RFM Analytics: Recency, Frequency, Monetary Analytics synergized COIN can tell which are your performing and non-performing clients based on their Recency, Frequency & Monetary of their purchases.

Market Basket Analysis: This cracks the possibility of a customer to purchase resemble products. For Example, A customer is a regular buyer of bread, then the possibility of him buying butter is high. Market basket analysis finds customers who have regular purchasing nature and entice them with discounts to buy more affinity products. This will lead to more sales.

Profit Analysis: It cracks information regarding profit driving products in your store.

Branch Analysis: If you have multiple stores at different location, Branch analysis scrutinize branch wise data and unveils sales, clients, profit and so on of each branches.

Crowdfunding Analysis: This analysis can help businesses to crowdfund with apt customers. For instance, a customer purchases 3 products in series, then give them an offer like buy four to get one free. This kind of offer entices the customer and eventually end up with more sales.

2: Track every product in your store.

It's been an issue for a long time that people rove around the store without knowing the desired product location in the store. COIN Product Mapping feature will help people to easily track a product location in your store and know it's stock status over a Smartphone. This helps your store people as well as customers to spend less time in store and increase productivity.

3. Campaigning is everything!

COIN's unlimited email & SMS templates let your marketing team play around with cost-free advertisement through various channels. This effective promotion will channelize customers to your store's door front which will ultimately lead to better customer engagement & ROI.

Comments

Ecommerce challenges and how to overcome them?

E commerce is growing faster than nearly every other industry. At the same time, e-commerce is certainly an industry that has plenty of challenges. COIN’s E-shop technology could help in overcoming these challenges. Tracking the customer's journey COIN capture customer’s journey from the website, revisiting, shopping habits and more to the incremental success. With this data being nested under one hybrid umbrella, retailers now have immediate access to loyal customer insights that empower them to create a memorable customer journey that improves the sales and long term retention. It also enables retailers to better forecasting trends, sales, returns and more. Coin’s cross channel e-commerce world. Before the technology era, retailers would spend hours shifting, through their analytics and try updating their PPC campaigns, setup retargeting goals and compare numbers between shopping engines. This meant that they were guessing on customer behavior most of the time. Thi

How COIN's customer engagement and technology invigorates loyalty programs in Airline industry?.

C learly, loyalty membership programs provide airlines an important way to engage customers and offer them a differentiated service offering. Increasingly, technology in all forms facilitates travel in remarkable ways. With this in mind, we customized COIN for Airline industry to identify customers' satisfactory level, flying pattern, brand loyalty, inclination towards discounts and offers etc. COIN's customer analytics segments customers into different slabs based on their flying history. For each segment, coin generates various insights and inject different targeting plans to engage them with. Sending of promotional notifications to customers who have switched over to another Airline company could've retracted back to your business. Likewise, conducting surveys through COIN not only collect survey details but also it expands customer database size by gathering information that lately you can use as a channel to track & engage with more people. COI

Predict The Next Move With COIN

Everyone loves to predict their future. The trend of predictive analytics application is emerging in the context of customer relationship management across various industries. You might have felt this while purchasing online and the suggestion displays other items that you might be interested in purchasing, based on the made purchase. COIN works on the same concept using its built-in predictive analytics and predicts the behavior of the customers to know what kind of products the customer may buy based on his/her buying pattern. This will provides you with right insights and optimal point-of-view that allow you take the right decisions. COIN’S Predictions and reports help you in making the right decisions that propel your business in the right direction. COIN efficiently utilizes the power of predictive analytics to empower the organizations in terms of customer target analysis and prediction of potential customers.

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