SysG Soft Solutions

The project management profession has evolved considerably over the past 50 years, the complexity of the projects & tasks increasing day by day. Thereby, project managers are often pressurized to make rapid decisions. It’s now more efficient and productive when the project management integrated into AI, and it will continue to evolve and thrive in the new era of project management.  How AI proposes to do this better? •  The project manager gets an alert that something is wrong. They pick up their Smartphone. And through a natural interaction like a text or a voice chat, they’re able to create a task for someone to investigate the alert. • Looking at the updated task, the AI understands the issue and can take the appropriate action right away. • Meanwhile, all this gets logged in the project management database: the alert, the task, the foreman’s follow up, and a picture of the situation. The project manager can use this to decide what needs to be done next. ...

A study conducted by Firstdata related to consumer loyalty reveals that customers are inclined to purchase if they receive rewards.  Link to the study is as follows https://www.firstdata.com/downloads/thought-leadership/fd_specialtyretailrewardsprograms_research.pdf Reward programs induce consumers' buying pattern that ignites sales for the business. Reward programs tend to increase sales revenue but providing the right reward to the right customer is a laborious task. To do this you ought to have a business partner who places the card correctly. COIN CRM proposes customer targeting strategies for each consumer segment like active, nonactive consumer in order to propel their engagements by offering rewards. Unlike any other CRMs, COIN performs this task using a unique set of analytics tools.  These functionalities elude investing on wrong customers besides usher investing on the right ones. Ultimately, it helps businesses to decide right rewards for their consum...

Everyone loves to predict their future. The trend of predictive analytics application is emerging in the context of customer relationship management across various industries. You might have felt this while purchasing online and the suggestion displays other items that you might be interested in purchasing, based on the made purchase. COIN works on the same concept using its built-in predictive analytics and predicts the behavior of the customers to know what kind of products the customer may buy based on his/her buying pattern.  This will provides you with right insights and optimal point-of-view that allow you take the right decisions. COIN’S Predictions and reports help you in making the right decisions that propel your business in the right direction. COIN efficiently utilizes the power of predictive analytics to empower the organizations in terms of customer target analysis and prediction of potential customers.

Care your Customers like a Mother Care her baby. "Prevention is better than cure", a famous quote we have been hearing since childhood. This quote has its own meaning in driving business. In terms of business, take preventions before your customers think with a diverging mind.  What business can do to hold customers apart from providing good products and services?  Loyalty programs made a huge impact on customers. But, customers are too choosy, and would not satisfy with same benefits and services.  Retailers then started to provide personalized benefits to the customers that saved them excessive expenses. But customer identification, in hypermarket, is too intricate due to extensive customer flow and transactions.  According to Mr. Petr Kriklan, director of retail analytics,  Central and Eastern Europe, Nielsen, “Personalization is the future of loyalty programs, and it will be a powerful tool for breaking the promotion-dependency cycle that is so pr...

Are loyalty credit cards still worth bothering?  Brands are tapping into technology, with the use of mobile devices and apps leading the trend for a more sophisticated transaction – often removing the need for a physical card altogether. Are you still using reward cards to retain customers & purchase frequency in the 21st century? Loyalty cards may seem like a sweet deal but there are barriers to customers joining up as they often involve lengthy form filling. Then on top of all this, customers get fed up with carrying multiple reward cards in their pockets. 9/10 of customers have smart phones. It just made sense to have an app they could replace their coupon card with. Do you wish for a better way to track customer through your reward points? COIN presents a novel mobile based loyalty rewards management solution to the problem.  COIN's mobile APP can replace the physical smart card and eliminates all issues related to the smart card and point rewards. Wit...

E commerce is growing faster than nearly every other industry. At the same time, e-commerce is certainly an industry that has plenty of challenges. COIN’s E-shop technology could help in overcoming these challenges. Tracking the customer's journey COIN capture customer’s journey from the website, revisiting, shopping habits and more to the incremental success. With this data being nested under one hybrid umbrella, retailers now have immediate access to loyal customer insights that empower them to create a memorable customer journey that improves the sales and long term retention. It also enables retailers to better forecasting trends, sales, returns and more. Coin’s cross channel e-commerce world. Before the technology era, retailers would spend hours shifting, through their analytics and try updating their PPC campaigns, setup retargeting goals and compare numbers between shopping engines. This meant that they were guessing on customer behavior most of the time. Thi...

A Recent study conducted by Nielsen stating that loyalty programs are more effective if it is available on mobile. Digital loyalty-program characteristics or features are particularly appealing in the Asia region. Asia has the highest percentage of loyalty program members when compared to rest of the world. Mobile apps are particularly attractive in India (80%), Thailand (78%) and China (74%).  Integration with digital payment systems (78%) and third-party apps that combine loyalty-program information (63%) also are more appealing in the region than globally (67% and 51%, respectively), with India, China, and Thailand the most enthusiastic supporters. COIN’s mobile app benefits retailers as well as customers. It assists the retail owner to keep an eye on every business data accessible from anywhere around the world. Similarly, for customers, COIN mobile APP stimulates loyalty programs and shows latest offers and discount vouchers directly from the retailer...

C learly, loyalty membership programs provide airlines an important way to engage customers and offer them a differentiated service offering. Increasingly, technology in all forms facilitates travel in remarkable ways. With this in mind, we customized COIN for Airline industry to identify customers' satisfactory level, flying pattern, brand loyalty, inclination towards discounts and offers etc. COIN's customer analytics segments customers into different slabs based on their flying history. For each segment, coin generates various insights and inject different targeting plans to engage them with. Sending of promotional notifications to customers who have switched over to another Airline company could've retracted back to your business. Likewise, conducting surveys through COIN not only collect survey details but also it expands customer database size by gathering information that lately you can use as a channel to track & engage with more people. COI...

A CRM software costs money. It is something that might not be considered a need, but it is undoubtedly a want and sometimes, can be the difference between success and failure. So, although you may have been making calls and recording notes for free beforehand, do not count out a CRM software automatically. There are several variables that come into play after purchasing that can change the outcome such as employee buy-in, configurations, and thorough, accurate data entry. But, if done properly, the return on investment (ROI) for a CRM solution can be endless. While there are many ways this can happen, let’s look at three of the biggest guaranteed ROI features of COIN. 1: COIN's ROI driven Analytics    COIN is integrated with savvy analytical feature that predicts the future of your business. RFM Analytics: Recency, Frequency, Monetary Analytics synergized COIN can tell which are your performing and non-performing clients based on their Recency, Frequency...

People are curious about the personalized messages they are receiving from businesses and this is just one of the many examples that demonstrate what modern marketing is all about: getting your hands on relevant consumer behavior data and using it to best advantage. In the past marketing was based on understanding the broad consumer behavior; nowadays marketing tries to understand every individual customer. It’s been said that consumer behavior can no longer be predicted and it has never been more predictable. Companies like Netflix & twitter can predict following day’s stock movements with 95% accuracy. In the future, big data management will become inevitable if companies are to be highly customer-centric. Customers will be intolerant towards wrong messages at the wrong time. On the other hand, customers display a large degree of interest towards the right messages delivered at the right time. Our survey result shows that 1 in 3 customers have a very positive attitude ...

Did you know it costs a company about 5-10X more to acquire a new customer than it does to sell to an existing one? Not only that but on average, current customers spend 67% more than new customers. In light of statistics like these, businesses must think about what they are doing to keep their customers coming back to their business. Hence, few minor features in our loyalty CRM called COIN address on how to keep the customers coming back. The features seem to be minor but bring a huge impact. For instance, we represent the reward points as currency i.e., 1 Point = 1 INR. 20 Points equal 1 Rupee and 50 Rupees would lead you to win a reward is a bit confusing for customers. We thought we will keep it simple, hence, instead of 20 points, its 20 rupees and for example, when the customer reaches 50 rupees, he gets a reward. Simple but effective.

It is believed that customer loyalty program earns noble customers for the businesses by offering extra benefits & care to the customers. Even though it’s proven, recent statistics shows that almost all customer loyalty programs are a failure and it doesn’t drive enough profit to the merchants. The following link will lead you to a study conducted by Advertising Age India related to the problems with the loyalty program. Read the full article at  http://www.adageindia.in/agency/agency-news-viewpoint/the-problem-with-loyalty-programs/articleshow/55209902.cms CRMs have become part of every business strategy, but common CRM features & functional deficiencies are still affecting customer management and causing retrogressive effect on the businesses. We identified similar problems during the development of COIN and came up with ameliorate technological & practical solution to overcome the same. COIN is a flake, made to interact with businesses to deliver ...

\ It is said that customers are the backbone of every business, the one  who has the authority to decide what, where & when to buy. Even if it is a regular scenario, there are certain things a seller can do to attract customers to their business. This is where CRM appears to be handy. Many businesses invest in CRMs but fail to effectively use it, due to lack of knowledge, technical complications, lack of support and other reasons. COIN Loyalty CRM is different in terms of features, service offerings, and customer benefits. It yields customer-centric technology that helps sellers to improve customer engagement and create a buzz among their customer circle. The following are some examples of customer engagement features & there are more to come. Know your Loyal customers A feature that enlists  ‘best Performers’ in terms of store visits & purchase history. Here, the seller can review the list of customers who have constantly purchased and measure t...

Big Data Transforming Education Industry influencers, academicians, and other prominent stakeholders certainly agree that big data has become a big game changer in most, if not all, types of modern industries over the last few years. As big data continues to permeate our day-to-day lives, there has been a significant shift of focus from the hype surrounding it to finding real value in its use. While understanding the value of big data continues to remain a challenge, other practical challenges including funding and return on investment and skills continue to remain at the forefront for a number of different industries that are adopting big data. Let's see the impact of Big Data in Education sector.  Education sector - Big data challenges. From a technical point of view, a major challenge in the education industry is to incorporate big data from different sources and vendors and to utilize it on platforms that were not designed for the varying data. Fro...

The importance of Software Quality. Let's invest some time to think of software quality as it is a major concern of every software manufacturer.   The quality is a concern of all goods and services, however, the quality of software must have a special demand because of its characteristics. The End-user is the one who faces the difficulties ultimately and worried about its reliability. It is a challenge for the manufacturer to make a software product that doesn't miscalculate while performing for the customer.  Quality code leads to quality software. Remember the second law of thermodynamics? It implies that disorder in a system will always increase unless you spend energy and work to keep it from increasing. Similarly, it takes a hell of a lot of more effort to write clean code. Writing clean code is hard work. It needs a lot of practice and focus during execution. To be able to write clean code you should train your mind over a pe...

The pioneers of Big D­ata Architects  ­ Many industries are d­riving the wave of bi­g data as the new era­ of data-driven decis­ion making is unveili­ng. The scope of big ­data analytics is gai­ning fast traction in­ industry, academia a­nd the government; th­e healthcare field is­ no different. Healthcare analytics ­has the potential to ­reduce costs of treat­ment, predict outbrea­ks of epidemics, avoi­d preventable disease­s and improve the qua­lity of life in gener­al. Average human lif­espan is increasing t­ogether with the worl­d population which po­ses new challenges to­ today’s treatment de­livery methods. Healt­hcare professionals, ­just like business en­trepreneurs, are capa­ble of collecting mas­sive amounts of data ­and look for best str­ategies to use these ­numbers. Even if heal­thcare services are n­ot your cup of tea, y­ou are a potential pa­tient, and just like ­everyone of us you sh­ould care about new h­ealthcare analytics a­pplications. Beside...